Too many fleet managers are wasting money on software that feeds irrelevant, uninterpreted data to their devices. This is known as "data fatigue", and it keeps you “blind” to what’s really going on and what you can do to improve your fleet operations. For better decision-making, read these questions & answers about data fatigue and its remedy.
Data fatigue is getting too much data about your fleet without that data having context. Context in data allows you to take action, make decisions, and identify where your fleet is from a performance perspective.
The biggest general problem in the trucking industry is “blind” management. This refers to fleet managers dealing with so many variables that they aren’t able to make sound decisions that preserve profit margins, keep drivers safe, and protect company assets.
The data types you should use to make your trucking business a success are video footage, location & route data, truck conditions information, and driver habits. When you put all of these together, they only give you a mix of information, but with an AI-enabled fleet management system, they help you make advanced decisions that lead to success.
Cartrack uses AI to make your data RELEVANT. It takes the data being fed into your system, runs algorithms to make sense of it, reports it to you with CONTEXT, and then gives you advice on what ACTION to take. In simple terms, hardware collects the data, software displays the data, and AI interprets the data.
The benefits of streamlined data reporting for logistics companies are:
To ease data fatigue in your trucking business, look for a data management platform that focuses on action rather than information. While the information is important, helping you make a decision is way more important. When data has inherent context, it’s more likely to lead your decision-making to a place that benefits your trucking operation.
To make telematics data more actionable, use these best practices:
You can identify signs of data overload when you notice that important decision-making opportunities are falling through the cracks. You’ll also begin to see that problems which COULD have been avoided happen regardless of the data you received about them.
Data fatigue is caused by poor fleet management systems most of the time, but sometimes it’s also caused by fleet managers who fail to use FMS to its fullest potential. Many fleet software packages out there are able to collect data, but fail to interpret it in a way that’s beneficial to the fleet manager.
Predictive maintenance reduces data overload through AUTOMATION, and being proactive rather than reactive. It doesn’t just tell you that a truck needs maintenance; it goes ahead and schedules it for you. It also does this at the most opportune time, where downtime is accounted for, and mechanical issues are fixed ONLY when it's necessary.
Yes, AI is at the heart of solving data fatigue in trucking companies. It’s the key to unlocking context for all that data you’re receiving and helping you make sound decisions FAST. Remember that Cartrack’s software is fully integratable to the system you already have, so give us a call for a quote on enhancing your operational success.






